BEIJING INVEIS NETWORK » 日志 » Xiamen scholar smashing start commercial search showering millions of dual-domain strategy
Xiamen scholar smashing start commercial search showering millions of dual-domain strategy
beijing inveis 发表于 2008-04-15 18:01:20
Xiamen scholar smashing start commercial search showering millions of dual-domain strategy
(The following information provided by BEIJING INVEIS NETWORK INFORMATION TECHNOLOGY CO, LTD)
Recently, the world's first commercial multi-language search engine provider, China's well-known provider of enterprise information Xiamen scholar announced that in order to fully explore and promote multi-language search engine, full commercial launch dual-domain search strategy - and www www.anyso.com .258. com, the former mainly for the international market, the latter mainly for the domestic market. According to this reporter access to the latest information, in order to obtain such a www.258.com Geely figures three top-level domains, Xiamen scholar at millions of showering.
Xiamen scholar of the domain names to start dual strategy? Two-domain strategy to promote its commercial search What is the impact? In an interview with our reporter, Xiamen scholar stakeholders, Anyso, purported search for business information that can be mainly used in English and other non-Chinese environment promoted. 258 is the homonym "you and me," Xiamen scholar in China to promote local 258. Com. These two obvious advantages of their domain names, the English meaning Anyso concise, but not the traditional Chinese businessmen memory habits, suitable for all countries to promote the English language. And 258, you and I, in keeping with China's businessmen search habits and memory demands of the local community and for Chinese in China to promote trade circle.
In fact, looking back at the Internet giant's international strategy, we will find more international giant Internet domain names is the first step in localization strategy. Localization for expanding China market, Google at showering, remove legal obstacles bought g.cn ultrashort localization domain, the domain names to the best user experience. For do not know English ordinary Chinese people, simple and easy to remember domain name is the English hieroglyphics. So, people invented the digital domain names to do so, the results are Most Effective indeed. From the earliest 8848 to 263,163,3721, to 258, a simple-to-remember number of achievements in a series of mainland China's Internet giants. As a search rising rookie, Xiamen scholar has to spend lots of money to buy at 258. Com, China's commercial search occupy its maximum, and even the forefront of China's Internet "true intention" is obvious.
It is worth noting that, at present. Com domain names registered in excess of more than 60 million domain name almost depleted resources, think of a brief registration. Com domain names no easy task. Xiamen scholar in the double-domain strategy, the two domain names are. Com, Italy? Analysts believe that the use of dot-com domain names atmosphere is not only simple, but also reflects the globalization concept. For a global strategic vision Xiamen scholar, generic top level domains is the preferred course. Moreover, the rapid development of China's international trade and the international trading community to provide urgently needed products to understand China, China's enterprises anyso.com will open a gate to enter the international market, Xiamen scholar of international top-level domains registered its extraordinary significance.
Domain names on the Internet, the house number, or even as Internet trademarks. As of this writing, Xiamen student access to the two did not disclose the price of top-level domains. But what is certain is that the student can Xiamen in domestic and overseas markets were given a simple-to-remember domain names, can be said to have been successful on the Internet by half, their access to the price of domain names will also be without the value.
